tahitea
overview
For this project, I explored the art of vintage packaging, blending nostalgia with modern design principles. The goal of this project was to create a packaging concept that captured the essence of vintage aesthetics. I began by researching classic packaging designs from the Victorian Era, paying close attention to typography, color palettes, and illustration styles that defined the vintage look.
Inspired by these findings, I designed packaging for a fictional product, incorporating elements like hand-drawn illustrations, bold typography, and vintage patterns. I aimed to evoke a sense of authenticity and timelessness, while ensuring that the design was not only visually appealing but also practical and aligned with the product’s intended message.
project info
April - May 2024
Solo Project
tools
project info
April - May 2024
Solo Project
tools
overview
For this project, I explored the art of vintage packaging, blending nostalgia with modern design principles. The goal of this project was to create a packaging concept that captured the essence of vintage aesthetics. I began by researching classic packaging designs from the Victorian Era, paying close attention to typography, color palettes, and illustration styles that defined the vintage look.
Inspired by these findings, I designed packaging for a fictional product, incorporating elements like hand-drawn illustrations, bold typography, and vintage patterns. I aimed to evoke a sense of authenticity and timelessness, while ensuring that the design was not only visually appealing but also practical and aligned with the product’s intended message.
challenges
The biggest challenge I faced was designing the vintage-style box, as it was my first time working with this design style. I’m not familiar with this aesthetic, so I had to do a lot of research and gather multiple sources of inspiration to ensure that I could effectively capture the vintage feel and create a package that truly embodied that style.
solutions
I gathered feedback from my classmates and drew inspiration from various sources, including real vintage packaging I found online. I intentionally stepped back from my usual design approach to explore new ideas. In the end, I created something that still reflected my signature colors and style while incorporating a vintage feel, achieving a strong balance between my design preferences and a nostalgic aesthetic.
